Services

The scope of our projects is wide from constructing and implementing a very involved research plans for our clients, to consulting on the bits and pieces of the “do-it-yourself” research that might be done in-house.

Qualitative

  • Focus Groups
  • One-on-One Depth Interviews
  • Telephone Depth Interviews
  • Vision Very-Depth Interviews
  • Product Development
  • Concept Development
  • Communication Optimization
  • Decision Process Analysis
  • Ping Pong Focus Groups

Quantitative

  • Awareness, Attitude, & Usage
  • Customer Satisfaction
  • Employee Satisfaction
  • Intercept Interviews
  • Communications Check
  • Concept Development and/or Testing
  • Mystery Shopping
  • Product Development and/or Testing
  • Segmentation
  • SWAT:  troubled unit analysis